Custom builds

What your software can't do on its own.

Custom platforms, connected systems, and automation, built with AI on top of the tools you already own.

What gets built

Recent work, not a menu.

If the thing you need isn't on this list, that's usually the job.

This week

1,284Orders
642New customers
38%Came back
21%Click rate

Live boards

One live view of the numbers leadership asks for, pulled from your own tools.

Connected systems

CRM, site, forms, and course platform wired together and automated.

Custom platforms

A branded front end on top of software you already own.

Abandoned cart sequence

Message 1Sent, day 0
Message 2Sent, day 5
Message 3Goes out day 10

Marketing automation

Email, SMS, and follow-up that runs without someone pushing it. Includes our built-in CRM and email engine, with AI running it.

I wish our system couldshow me who stalled this weekSend it

The thing that doesn't exist yet

Bring the sentence that starts with "I wish our system could." That's the brief.

Case studies

Six builds for one client.

PROPEL CenterLive

What would the President want to see?

Nobody asked for a board. We asked what we would want to see in the President's seat, and built one live view on the tools the team already used.

Read the case study
Illustration, with a prototype screenshot
PROPEL CenterLive

From "You're Accepted" to "You're In" in One Click

Getting students to apply was working. Getting them to actually start was not.

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PROPEL CenterPrototype, approved

One home for every student.

A working prototype of a student platform, wrapped around the course platform PROPEL already owns. Designed, built, and on a testing site in four days.

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PROPEL CenterIn beta

A syllabus in. A ready-to-teach kit out.

AI writes a challenge plan for each professor's course, PROPEL approves it, and the professor downloads a ready kit.

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interviewIQ asking the student to answer out loud
PROPEL CenterLive

Practice the interview before the one that counts.

An AI interviewer every student can practice with out loud, for the job they want, with feedback on every answer.

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The Pitch Ready badge from pitchIQ
PROPEL CenterLive

Rehearse the pitch, and the hard questions.

An AI judge students pitch to, answer questions from, and get graded by, before the real challenge.

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How it works

From one sentence to a working build.

  1. CRMEmailStore3 can connect
    1

    We look at your stack.

    Before anything is promised, we look at the tools you already pay for and what they can connect to.

  2. I wish our system couldshow me who stalled this week
    2

    You tell us what you wish your system could do.

    One sentence is enough to start.

  3. private page
    Sample data
    3

    We show you a working version fast.

    On a private testing page, with sample data.

  4. Live
    Live
    Concept
    4

    We tell you plainly what is live and what is still a concept.

  5. Your live site and customer dataApprove
    5

    Nothing touches your live site or real customer data until you approve it.

Finish this sentence.

It is the only brief we need to tell you how we would build it.

Or book a demo