Questions owners ask us.
About action boards, tracking, follow-up, and getting more from the tools you already pay for.
Short, straight answers to what business owners ask us most.
What is an action board?
An action board is one live screen that connects the tools a business already uses and tells the team what to do today: who to reach, which follow-up to start, and what came back from the last one.
A dashboard shows numbers and stops. An action board adds three things: a daily list of people to contact, a button that starts the follow-up in your own CRM or email tool, and a count of who came back and what they spent.
Funnel Repair Company builds action boards for small and mid-size businesses on top of HubSpot, Klaviyo, Shopify, Google Analytics, ad platforms and more.
What's the difference between a dashboard and an action board?
A dashboard reports what happened. An action board also tells you who to act on, starts the follow-up, and proves what it brought back.
Most reporting tools stop at the first step, seeing the numbers. The Board works in four levels: See (every number on one screen), Know (who needs attention), Act (start follow-up in one click) and Prove (count who came back).
How do I see my HubSpot, ad and website numbers in one place?
Connect them to one board that reads each tool and puts the numbers side by side: leads from HubSpot, spend and clicks from your ad accounts, and visits from Google Analytics.
With Funnel Repair Company you sign in to each tool on its own page and approve read-only access. Your board then shows the whole picture and matches ad clicks to the leads in your CRM, so you see cost per lead, not just cost per click.
You can try it free for 14 days with up to 3 tools.
How do I know which ads actually bring in customers?
Tag every ad link with UTM tags, make sure your website counts leads as key events, and connect your ad accounts to the same place as your CRM so each lead carries the ad it came from.
The most common leak we find: the ad platform reports clicks, but the website records far fewer paid visits, because links are missing tracking tags or the analytics tag is missing from landing pages. Until that's fixed, no report can say which ad brought a customer.
The free Funnel Leak Check runs this check on your own accounts.
What does Klaviyo not show me?
Klaviyo shows how your emails performed, but on its own it doesn't put your email results next to your ad spend, your Shopify customers and your website traffic in one view.
An action board connects Klaviyo with Shopify and your ad accounts, shows which customers came back after a message, and lists who to win back next.
How fast should I follow up with a new lead?
As fast as you can, ideally the same day and within minutes when possible. Leads that wait go cold.
The practical fix is a list that puts every uncontacted lead at the top until someone reaches them, plus an automatic first reply so nobody waits. That is the Today list on The Board.
Is my data safe if I connect my tools?
With Funnel Repair Company, yes: you approve read-only access on each tool's own sign-in page, we never see your passwords, and we never sell your data or use it for advertising.
Only people you approve can sign in to your board, and sensitive views can have their own logins. You can disconnect any tool at any time. Details are in our Privacy Policy.
How do I get my team on the board?
The account owner adds each person by email from the Team tab on the board, as a Manager or Team member. They sign in with their own email, with no password.
The Board and The Board + Engine include 5 logins, See includes 2, and extra logins are $10 a month each. Remove someone and their access ends right away.
How much does an action board cost?
Funnel Repair Company starts free: a 14-day Funnel Leak Check with no card. Paid plans are See at $39 a month, The Board at $149 a month (founders price, limited time) and The Board + Engine from $249 a month.
Paying yearly gives 4 months free. C-Suite View, for leadership teams, is priced on request.
See it on your own numbers. Start a free 14-day Funnel Leak Check. No card.